Founding Growth Marketer for OneText, YC Fintech & Marketing Co with 3X Year/Year Growth

Location: San Francisco Headquarters (In Person Strongly Preferred)

Salary: $80,000 - $140,000 + Equity

Benefits: Health, Vision, Dental Insurance, Untracked PTO

How to Apply: Submit our Application

About OneText: Shop by Text

Sitting at the intersection of payments, AI, and marketing, OneText makes shopping as effortless as paying with your hotel room number. Shoppers literally reply and buy with one text. Fast-growing ecommerce brands use our text to buy payments and AI sales concierge to drive up to 30% more revenue. We replace conventional SMS marketing with two-way conversations that delight shoppers and inspire them to buy more.

We’re backed by rockstars including Y Combinator, Coatue, Citi Ventures, Khosla Ventures, the founders of Warby Parker, Allbirds and Harry’s and Matt Bellamy, the lead singer of Muse.

We're building a world-class team and we’re looking for part 🪄magician, part 📣 cheerleader, part 🏴‍☠️ pirate, part 🚀 astronaut to join as our founding growth marketer. If that’s you, reach out!

The Role:

As OneText’s founding Growth Marketer you’ll help OneText scale from hundreds of customers to thousands.

You Should Know:

This is the scariest role we’ll ever hire.

We’re proud to have scaled to millions in revenue and built relationships with top ecommerce brands like Caden Lane, Raycon, Create and Firebelly Tea.

We’ve been praised on Twitter by Native founder Moiz Ali, been featured in articles and one book, turned skeptics into advocates, and triggered the panic of competitors an order of magnitude larger than us who rightfully view us an existential threat.

And we’ve done it all without ANY marketing.

It’s time to change that.

But there’s a problem. For every other role at OneText, from engineering to shopper customer support, my cofounder (Daniel) or I (Jonathan) did the job first. We hacked out the basics and handed something to the first hire when it got too big for us to keep doing. But marketing isn’t like that. You will truly be the first person at OneText to lead marketing, demand generation and brand awareness. This is probably the only role we’ll ever hire without some kind of playbook. As a result, you need to be great, self-directed, prepared to present and defend your own strategies, and ruthless about marketing efficiency.

Key Responsibilities

• 📈 Marketing strategy to scale OneText from several hundred to tens of thousands of brands
• 💰 Hold a marketing budget and an aggressive goal and stay accountable to it
• 🪧 Demand generation. Your primary success metric will be leads attributable to marketing
• 📺 Channel Mix: Coordinate and select OneText’s top channels (events, webinars, podcasts, deliveries, etc)
• 🎉 In real life events and conferences: Select the best ones and help OneText stand out
• 🎁 Content Marketing, SEO, Website strategy, Videos, Webinars, Paid Ads, Gifts, etc.
• 💼 Agencies / Consultants: Help us hire the best specialists to execute fast and on budget

Required Skills / Experience

• Scrappiness and comfort with ambiguity - throw stuff at the wall until it works
• Not your first rodeo - you don’t need 10 years of experience. But we’re expecting prior business to business marketing accomplishments that you’re proud of.
• Experience working in a high-growth startup, ideally taking a marketing function from 0-1
• Strong analytical skills, with the ability to use data to drive decision-making.
• Fast learning and excellent at making complicated tasks smaller and faster
• Extreme honesty
• Willingness to work the week of US Black Friday / Cyber Monday (the Super Bowl for our industry) - Mandatory availability during the second half of November annually
• Readiness to do do whatever it takes to ensure OneText wins
• Desire to fight for truth justice and the defeat of your enemies/our lazy, tired competitors
• Bonus: Experience working in the ecommerce, fintech, SaaS industry

Why Join Us?

• Key player at a fast-growing startup: Revenue is up 3X year/year and accelerating
• Huge Opportunity: We have the chance to build the payment company of the future, providing a chargeable card on file for every phone number
• Competitors You’ll Love to Fight: We compete and win against spammy, conventional “Big SMS” companies who prefer to lock people into contracts rather than innovate.
• Personal Growth: We take on big battles every day and work with the best in the industry.

How to Stand Out

• Read this far
• Familiarize yourself with our core values and norms
• Visit OneText.com, enter your favorite ecommerce site and play our demo
• Submit our Application
• Love our mission

Join us in building the future of payments and marketing, one text at a time. 💙

1) Apply Here

Please submit the linked job application. That puts you at the top of the pile, ahead of the people who “auto apply” on the Work At A Startup.

2. Two-Three 30-min Interviews

Shortlisted candidates will meet with OneText’s Chief of Staff, CEO and CTO. We’ll ask about experience, innovation, scrappiness, strategy and culture fit.

3. Compensated Take Home

Finalists will present a short take-home assignment to a panel. We’ll compensate you for the time spent preparing the take home.