Content Marketer [In Person, SF]

As the first Content Marketer on the team, you will pioneer the content marketing motion, shape our culture, and be a critical contributor to our growth. You will drive awareness and generate inbound leads by creating a content strategy, interating and executing content experiments.

Why You Should Join

• You want to own and shape our marketing motion.
• You love building from the ground up and having ownership.
• You are looking for a learning experience and have a growth mindset.
• You are ready to build a marketing motion for a new product category.
• You are excited to start with a blank canvas for a company that already has strong PMF.

Why You Shouldn’t Join

• You are not ready for the occasional 60 hour work week right now.
• You are not comfortable working without clear structure.
• You are not ready for a risky career opportunity. Even with our growth, we are still an early-stage startup. If you need something more predictable, this is not the right fit.
• You’re not excited about working with engineers. You won’t be able to succeed in this role unless you love our customers and want to truly help them in whatever way possible.

Responsibilities

Own our website content

• We’ve proven that technical blog content and SEO works for us. We now need to scale it — that’s where you come in. You would own our written content calendar, with a focus on our blog to start with.

Validate new hypotheses

• We have several hypotheses on content we’d like to validate. You would execute on these to prove or disprove new channels.

Run deep experiments on content

• There are many things around content we haven’t tried yet. You would experiment with and rigorously test new written content ideas — there is a lot of juice to squeeze.

Qualifications

• Experience marketing to developers.
• 5-7 years of experience in a content marketing role.
• Excellent technical written communication skills.
• Basic SEO experience.
• Metrics-driven & an experimental mindset.
• Bonus points:
  • Previous experience at a Series A or Series B startup.

Other Benefits

• 100% covered, top-of-the-line health insurance, dental, and vision.
• Computer and workspace enhancements.
• Unlimited PTO.
• Quarterly company off-sites with the team and explore exciting destinations around the world.
• Opportunity to play a critical role in building the foundations of the company and GTM culture.