GTM Generalist

About the Role

We are seeking a proactive and results-driven Go-To-Market (GTM) Generalist to join our growing GTM team. This role will report to the Head of GTM Operations and be instrumental in building scalable processes, supporting GTM initiatives, and driving meaningful results.

This is a fluid role with leadership potential for someone eager to wear many hats and learn the business of startups. We're looking for doers, action-takers, and people willing and eager to put in the reps needed to learn new skills.

What You’ll Do

In this role, you’ll be executing all go-to-market back-office work. This includes:

Sales and Business Enablement

• Support customer success through managing new customer onboarding, integrations, customer listening, and CRM management
• Craft compelling presentations to support sales and partnerships
• Prepare customer quotes and agreements
• Assist sales team with lead generation and weekly GTM metrics

Marketing

• Own public relations and marketing efforts for ongoing initiatives
• Execute demand generation strategies – including managing and growing our social media presence, trade show strategy, and nurture campaigns

Operations

• Own GTM operations – decide the right strategy and motions to fit company needs
• Build, manage, and scale our systems to ensure that we are meeting our goals

Who You Are

We’re looking for rockstars and focusing on attributes over experience:

• High Horsepower: You learn quickly and adapt to new challenges with ease
• Energetic and Team-Oriented: You bring good energy to the team and foster collaboration
• Clear and Responsive Communicator: You communicate directly and effectively
• Low-Ego Team Player: You’re focused on the team’s success rather than individual recognition
• Track Record of Success: You’ve demonstrated achievements in similar roles or organizations
• Resourceful and Resilient: You thrive in ambiguity, find creative solutions, and tackle tedious tasks with determination
• Customer-Obsessed: You empathize with users, anticipate their needs, and deliver exceptional experiences

Qualifications

• 5+ years in a highly cross-functional or operational role, preferably in a startup or high-growth environment
• Strong analytical and problem-solving skills
• Experience with CRM tools project management software and/or eager to learn more
• Available to work three days a week at our office in Redwood City, CA
• SQL familiarity (Nice to have)

If you’re excited to help us build the future of electronics design and make an impact in a fast-paced environment, we’d love to hear from you!