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Aditto

Let AI manage your marketing.

Aditto lets founders launch search engine marketing with the click of a button. Each day, Aditto generates search ads and landing page variants based on what your leads are doing online.

Aditto
Founded:2024
Team Size:2
Location:
Group Partner:Dalton Caldwell

Active Founders

Will Jack, Founder

Working on Aditto, which automates the implementation of marketing for founders so they can focus on the substance. Previously founded Remedy, a healthcare startup. MIT alum.

Will Jack
Will Jack
Aditto

Keller Maloney, Founder

Making ads that people like. Previously growth @ Gatsby. 15,000 cold call club. All american water polo player @ Princeton.

Keller Maloney
Keller Maloney
Aditto

Company Launches

TL;DR Aditto lets you run search engine marketing without marketers. Every day, Aditto generates new search ads and custom landing pages based on search trends, and lets you launch them with the click of a button. Our first customer: 2x leads, ½ cost per conversion in week one.

https://www.loom.com/share/e7084374372343b18af1972bde1e694b?sid=9b5e4dfa-9340-4ef8-9994-af51523b0ae0


The problem

Search ads are a huge pain to set up and manage – and when founders hire marketers to do it for them, they often misunderstand their product and market and waste money on bad leads.

Running effective ad campaigns means either:

  1. Wasting precious time learning the "dark arts" of ad platforms
  2. Bleeding money on experiments while competing against marketing veterans
  3. Burning 10-30% of your ad budget on marketers who barely understand your product

Our insights

  • Founders are the best marketers but lack the tools/know-how.
  • Marketers don’t understand your product, but they know a lot about the “dark arts” of running Google ads and landing page optimization.

The solution

Aditto puts founders in the driver’s seat while automating the grunt work. Our first customer 2x’d their leads while halving CPA in the first week with Aditto.

Just sign up for Google Ads, drop a script tag into your site, and you’re good to go.


The product

Smart Search Ads 🔍

  • Press one button to launch hundreds of “intelligent” search ads – no need for a whole marketing team.
  • Daily updates on new search trends and ad performance
  • Automatic optimization based on what's working

Dynamic Landing Pages 🎯

  • Your website automatically adapts to each visitor's context
  • Live demo: Our website usually looks like this:

Click here ➡️ https://aditto.co to see what happens when you visit from YC’s website 👀

(disclaimer… this might not work if you have uBlock origin on)


Why it works

  • Zero learning curve - no need to become an ads expert.
  • Personalization at scale without a giant marketing team.
  • Perfect for companies with multiple value props and customer profiles


Want to join?

We're looking for beta partners with "Swiss Army Knife" products — multiple value props, multiple customer profiles — especially enterprise and SaaS companies.

📧 founders@aditto.co