Paasa
Simplifying global investing for HNIs in emerging markets
Paasa is the global investing platform for aspiring HNIs in emerging markets. HNIs in countries like India want to diversify their wealth internationally. Saving their wealth in a depreciating currency puts them at risk in a global context. However, most customers still hesitate due to lack of guidance on capital controls, tax laws that change every year, and slow outflows from local banks. Paasa streamlines this - thus empowering HNIs to save for their child's education, spend overseas confidently, and build generational wealth in a stable currency.
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Paasa gives high-net-worth individuals (HNIs) in emerging markets the same globally diversified portfolios as HNIs in America.
What’s the problem?
‘Pre-HNIs’ and HNIs in countries like India want to diversify their wealth internationally. A few cross-border brokerage apps exist, but most customers hesitate due to:
- Lack of guidance on foreign investments
- Remittance regulations that change every year
- Cross-border tax filing that their CFAs struggle with
- Slow outflows from local banks
These barriers keep global investing out of reach, reserved for the top 0.001% who can afford wealth managers and family offices. We’re changing that.
Our vision is to bring all the opportunities of the 0.001% to the pre-HNI without any hassle.
Team
Sparsh and I (Nitish) grew up in India and have known each other for 5 years. Both personal finance nerds, we previously worked at SoFi, where Sparsh led design on Student Loan Refinance, and I led engineering projects on Data Governance.
Ask
If you’re in India and want to invest globally, reach out! We’re founders@paasa.co
