SAMMY Labs

SAMMY is an AI that navigates your app or website just like a real user, tracking every click to generate content, onboard users, and identify issues. This mapping is enhanced with customer conversation transcripts, Slack threads, and support tickets to create tailored content for each user. SAMMY updates automatically with every product change, ensuring smooth operations. It might feel like magic, but it’s simply powerful technology at work.

https://youtu.be/JAwMlgh-H7g

How we got here

In his time leading teams at Palantir, our CEO, Joe, managed user onboarding processes for multiple enterprise customers - each with 1000s of end users. After over 150 onboarding calls, one thing became clear: a generic approach to user enablement simply doesn’t work. Users decide within minutes if your software meets their unique needs - if they’re met with a cookie-cutter process, their interest evaporates. We’ve all been there: 'I just want to do [X]!' only to be forced down a path that starts with [Y]. However, the manual process of updating and creating training & onboarding materials couldn’t keep up with rapid product changes or deliver the specificity users demanded.

Shav, our CTO, was building real-time AI & data-streaming stacks in the fintech space. He saw first-hand how critical it is to give users relevant, up-to-date information. These insights, alongside his modelling expertise, shaped SAMMY’s AI architecture to continuously map and update all onboarding, support, and training materials in real-time.

These combined experiences led to the creation of SAMMY, an AI that both generates and personalizes every piece of post-sales content for your users, continuously adapting to your product.

Running across 5+ verticals with companies from seed stage to $10bn+ valuation

www.sammylabs.com

Key Features

• Multi-Modal Support:
  Users can interact via voice, drawing, or typing to query your software.
  https://youtu.be/yd2Tq7fR1rc

• Automatically Updated Documentation & Training Materials:
  New documents, context-aware on-screen walkthroughs, and video tutorials refresh every time your software changes.
  https://youtu.be/sXxU8IN7UwY

• Capture Genuine Feedback:
  Instantly relay users’ pain points to CSMs, Product, and Engineering teams.

  https://youtu.be/TvC-Utnyl7o?t=206

• Continuous UI Testing:
  Automatically detect bugs and link them to your most critical & frequent customer issues.
  https://youtu.be/BR8Y7COK_4Y

How SAMMY Works

• Quick Setup:
  Launch SAMMY with just a demo stack - setup takes only 10 minutes.
• [Optional] In-House Interfaces:
  Install our interfaces (chat support, learning center, ticketing, and more) with just two lines of code.
• Seamless Integration:
  Our team collaborates with you to integrate your preferred data sources (Slack messages, support tickets, internal docs). We’ve integrated with platforms like Intercom, Zendesk, and Notion- whatever your source, we can connect to it.

Reach out at:

founders@sammylabs.com

Joe (CEO) - ex-Palantir, 2x startup first product hire, previous founder, previous iBanker

Shav (CTO) - ex-Quant Dev @ Algorithmic Hedge Fund, Founding Engineer @ Fintech

Josh (Founding Engineer) - Team GB kite surfing, previous founder, cracked engineer