Rulebase: The voice fraud defense system for financial services

Hi everyone, We're @Gideon and Chidi, founders of Rulebase.

Problem

Voice-based frauds are growing exponentially, there was a 700% increase in voice phishing and deepfake voices in 2024, largely driven by the reasons below.

• Scammers are using voice clones for phishing, account takeovers, and identity theft. Deploying 1,000 voice agents costs less than $55.
• Fraudulent calls extend Average handling time (AHT), leaving service teams overstretched and reducing support for genuine customers.
• Voice phishing costs up to $14 million per incident, straining resources and directly impacting the bottom line.

Solution

https://www.youtube.com/watch?v=Cwy7tySntyc&ab_channel=Rulebase(YCF24)

• We have trained a deepfake and fraud detection model to detect ATOs, impersonations, and other fraudulent scenarios.

• We use voice phishing simulations to train employees and raise awareness about staying secure.

  

Asks

• If you’d like to learn how we can help protect your organization from various types of fraud, please feel free to schedule a call with us here.
• Warm intros to CISOs or Fraud teams who actively serve a lot of retail customers

Team

Gideon and Chidi spent the last 10 years building defensive systems at Goldman Sachs and Microsoft. We have taken all of our previous experience across financial services to design and build voice defensive systems.