Raycaster helps companies sell complex technical products by surfacing hidden insights about their prospects. Our customers use us to automatically uncover everything from lab equipment specifications to API performance metrics - research that traditionally took weeks of manual digging.
What's exciting is how these insights naturally spread. Teams start with sales, then realize their product and strategy teams need this deep customer understanding too. We're building the intelligence layer that helps technical teams make better decisions.
Standard tools show you: "Company X just announced Series B. Someone visited your website."
We tell you: "Company X uses Amplitude for their experimentation (verified via API network calls). CTO discussed product velocity bottlenecks on a recent podcast. New Data Science Director is championing feature flags. Perfect timing for your experimentation platform."
Enterprise sellers waste 20+ hours/week hunting for such insights manually because:
Real, differentiated intel is buried in technical docs, scientific papers, and conference talks
Going in unprepared = instant credibility loss
Generic data doesn't help land $100K+ deals
Our Solution: Your Elite Sales Intelligence Team
How we do it:
Deep Company Intelligence
Hidden tech stack details (e.g., we found Everlane uses Algolia through checking network calls)
Strategic insights from obscure sources (e.g., lead scientist’s joint publication sponsored by the parent company)
Real People Insights
Found C-Suite's AI FOMO through podcast → Led to CEO meeting
Built custom account plans based on different roles and company priorities, not generic spray and pray
Actionable Battle Cards
Enabled sellers at a public PaaS company with 60+ products to craft perfect pitches