Hey YC! 👋

I'm Joseph, co-founder of Syncly - we're building an AI social listening tool. Today, we're launching Creator Discovery, a new way for brands and agencies to find the right influencers by analyzing what's actually inside their content.

TL;DR:

• 🎯 Describe your ideal creator in plain English – Syncly finds them by analyzing video content, not just profiles
• 🔍 Search by visual aesthetic, storytelling style, spoken mentions, and more - things no filter can capture
• 🚀 Discover organic brand advocates who mention you without tags or hashtags
• ⚡ What used to take hours of manual scrolling now takes seconds

Ask: If you run influencer marketing at a brand or agency, try it free and tell us what you think. We'd love your feedback.

Offer: Book a demo through Launch YC, and we'll include a personalized social listening audit alongside your creator discovery walkthrough → Book a demo

https://youtu.be/7d10K1GN3S8?si=Oyb3cKVln2etPi6K

❌ The Problem

Influencer marketing is no longer a nice-to-have - it's a core growth channel. But finding the right creators is still painfully manual.

The current process looks like this: you open a platform, set some filters (follower count, category, location), scroll through hundreds of profiles, and then manually watch their content to figure out if they're actually a good fit. Does their aesthetic match our brand? Have they worked with competitors? Do they tell stories in a way that resonates with our audience?

These are the questions that matter most, and none of them show up in metadata.

Traditional discovery tools search profiles. They can tell you a creator has 50K followers in the beauty category. But they can't tell you whether that creator films in a warm, cozy bedroom aesthetic or a bright studio setup. They can't tell you that a creator mentioned your competitor's product in a GRWM last Tuesday, without a hashtag or tag.

🛠 How Syncly Solves This

Syncly Social analyzes what's actually happening inside the content – every frame, every word, every sound. Instead of filtering by metadata, you describe what you're looking for in natural language, and Syncly finds creators whose content matches.

Here's what you can search by:

• Visual mood & aesthetic - "clean minimal apartment with natural lighting"
• Creator persona - "fitness-forward creator, athletic build, gym setting"
• Content format - "GRWM morning routine" or "before-and-after transformation"
• Spoken mentions - find creators who organically mention your brand in their videos, no tags required
• Storytelling style - conversational, educational, high-energy, or laid-back
• This means you can find creators that genuinely fit your brand's identity - not just creators who check the right demographic boxes. And because you never have to watch a single video yourself, it scales.

🏢 Who This Is For

Brand marketers: Find creators who match your brand's specific criteria - visual style, tone, values - without spending hours on manual research. Just describe what you want and get results.

Agencies: Turn vague client briefs into concrete creator shortlists. Discover rising creators early and deliver them to clients before anyone else does.

🚀 Try It Now

Creator Discovery on Syncly Social is live and free to try:

👉 Start your free trial

If you want a personalized walkthrough or want to see how it works for your specific use case:

👉 Book a demo - book a demo through this link, and we'll include a social listening audit + personalized creator discovery session.