TL;DR: Kraftful AI handles the tedious product work so that you can focus on strategy and product craft. Now, it also helps with market research for social apps.

Who has the bandwidth to read app store reviews?

App store reviews are full of insights about what users want from different products. But for product builders, sifting through thousands of reviews to prioritize features is nearly impossible.

Since launching Kraftful’s AI-powered feedback analysis, our customers have been using it to quickly gather and learn from app reviews, including those of their competitors.

Taking their feedback to heart, we’ve now made it even easier to get these valuable competitor insights directly through Kraftful.

Insights from hundreds of thousands of reviews

Today, we’re excited to launch the second part of our market research: social media apps.

Kraftful has analyzed hundreds of thousands of app reviews to summarize:

1. The most requested features in social apps.
2. The most common complaints about the top social apps.
3. What users care about most in a social app.

You can explore summaries for the entire social category or dive into specific apps like TikTok, X, Threads, Facebook, LinkedIn, and more.

Next up: dating apps!

We initially focused on design tools and intended to survey various other B2B solutions. But after reading Michael Seibel’s post that this is the time for consumer products, we quickly pivoted to focus on the consumer market.

But we’d love to hear from you—what categories are you curious about, and what insights would be most helpful? (respond to a Kraftful AI interview 👍)