Yarn uses AI to help founders, salespeople, and marketers make product and sales videos.
Teams are using Yarn to make sales collateral, launch videos, use-case demos, training guides, and feature updates for Twitter and LinkedIn.
No video experience needed and everything looks great out-of-the-box – think Notion, Linear, or Stripe-quality – but branded for your team.
The magic really comes from AI (TTS, CV, LLMs) – so you can zip through 5x faster than a Loom.
Co-founder and CEO at Yarn – create pro-level product and sales videos with AI. Before founding Yarn, worked at a bunch of different early-stage startups as a developer, designer, and PM. Also a high-school Math teacher and contractor at Google.
We're Jasper and Nicole. Jasper used to make ads for Google and Nicole is a former quant/particle physicist. Now, we're on a mission to let anyone create great video shorts for work.
—
Great videos are too hard to make
Video is the most compelling medium for sales and marketing: on LinkedIn, videos are shared 20x more than any other post type. But making videos is still way too hard:
Legacy video editing workflows take 1-4 hours to make even short videos – you'll chain together multiple tools, and your videos will be hard to update, reuse, or personalize.
Self-recording a compelling 60-second video is almost impossible – and your prospects won't watch your 4-minute Loom. Some tools add fancy effects, but these can distract from your product, your story, and your brand.
Agency videos are super-expensive and go out of date immediately – save the $10k+ and weeks of email back and forth for your splashy Series A announcement.
—
How does Yarn work?
Yarn uses AI to help you make videos like Notion or Linear.
No video experience required – you make and edit your video like a doc.
Voiceovers are all AI magic – choose from a library voice or match your own – so it's easy to tweak, reuse, and personalize.
Everything looks great out of the box and is branded specifically for your startup.
Add founder video intros for when the personal touch matters.